Image source: Author Who is Hootsuite for? Hootsuite's social media post scheduler is easy to use and can post to multiple accounts at once. On the other hand, there are viable alternatives to Hootsuite at the enterprise level that provide a slicker user experience and more advanced features for competitive analysis and content marketing. Moreover, Hootsuite's training and certification options are the benchmark for the industry. You can also take a 30-day free trial of any subscription package. There is a free account option which, while very limited in functionality, is free. It is simple to sign up, connect multiple accounts (including YouTube), and schedule posts. Overall, Hootsuite has a clear set of pros and cons. Where other platforms charge on a per user basis, Hootsuite's plans contain a more convoluted set of restrictions.įor example, there are limits on the number of posts you can schedule and advertising spend through the platform is capped at different levels depending on your subscription. However, it is worth weighing up the cost of Hootsuite against your company's specific needs to assess whether it provides good value for money. With a slick new look, Hootsuite is a worthy contender for novices and tech-savvy marketers. It contains some killer applications, such as its insuperable list of third-party integrations, and the side-by-side feeds in Hootsuite's dashboards have been imitated often, but never beaten. Hootsuite provides a thorough list of advanced features to help businesses schedule posts, monitor trends, and engage with their audience through multiple social networks.
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